Information you need to know

Answers to your questions!

Here are answers to some of the most common questions I get asked about my Website design, Instructional design and Graphic design services.

WEBSITE DEVELOPMENT

  • I specialise in creating websites on Squarespace as it is a versatile, user-friendly platform perfect for stunning, custom designs tailored to your business needs. With powerful tools for e-commerce, SEO, and seamless user experiences, Squarespace is an ideal choice for small to medium-sized businesses.

  • The timeline depends on your project's complexity. A standard portfolio website usually takes 2–4 weeks, while e-commerce sites may take 3–6 weeks. Every project is unique, and I’ll keep you informed every step of the way!

  • Absolutely! Squarespace templates are fully responsive, so your site will look amazing on any device, desktop, tablet, or mobile.

  • No, I exclusively work with Squarespace. I’ve chosen to specialise in this platform because it enables me to deliver the best results for my clients.

  • Yes, I incorporate SEO best practices into every step of the web design process, ensuring your site aligns with Google’s guidelines. Included in the website build cost, I set up essential tools like Google Search Console, Google My Business, and Google Analytics to help your site rank on Google quickly. I also offer advice and support to improve your SEO further, boosting your site’s visibility and performance.

  • Yes, I can add e-commerce functionality to your website! Whether you need a simple online store or a more complex setup, I’ll create a seamless, user-friendly shopping experience tailored to your business needs.

  • Yes, I require a 20% deposit to secure your project in my schedule. The remaining balance is split into two instalments: one after the first draft is completed and the final payment when your website goes live and you're happy with the results.

  • In addition to the design and build of your website, there are essential ongoing costs for web hosting and domain registration, which are paid directly to the providers, not to me.

    These are necessary to keep your website running, much like paying "rent" for your site’s presence on the internet.

    Domain: A custom domain (e.g., .co.nz) typically costs around $40-$70 per year.

    Squarespace Web Hosting: Squarespace offers several plans based on your needs, and some include hosting and a free custom email. We’ll choose the best plan for you, whether you already have these services or need them set up. Current pricing is available on the Squarespace website.

    If you want to utilise another designer for your logo/branding, this will be an additional cost to you. All logos/branding can be applied to your website, easily.

    If you currently have a domain but need hosting, or if you want to use a different hosting provider, feel free to reach out.

    I’ll always be upfront about any extra costs so there are no surprises.

  • Yes, I can integrate your social media platforms into your website, making it easy for visitors to follow or engage with your business across multiple channels.

  • Yes! Whether you want to refresh your design or add new functionality, I specialise in updating existing Squarespace websites to make them more effective and visually appealing.

  • Squarespace handles hosting, SSL security, and regular backups for your site. I also offer guidance on extra security measures to ensure your website stays safe and protected.

  • Of course! I can manage the entire migration process, ensuring your existing content is smoothly transferred to Squarespace with minimal disruption and downtime.

INSTRUCTIONAL DESIGN

  • A learning program is designed to teach or train individuals on specific skills, knowledge, or concepts.

    Depending on your company's needs, whether it’s for employee training, course creation, or content delivery—there’s likely an eLearning software that fits your requirements. I can assist you in choosing and setting up the right tool for your project!

  • Absolutely! From instructional design and collaborating with Subject Matter Experts (SMEs) and business partners, to the design and deployment of the program, we cover all aspects to ensure it’s effective, engaging, and aligned with your goals.

  • Yes, I can ensure that your learning program is available only to internal company employees by setting up secure access, such as password protection or restricted logins.

    Additionally, I always have an NDA signed before any work begins to protect your intellectual property and ensure confidentiality throughout the process.

  • Yes, I create eLearning packages tailored to your needs. This includes designing engaging, interactive content, quizzes, videos, and assessments, all packaged into a user-friendly format. Whether it’s for employee training, educational programs, or any other purpose, I ensure the package is customised to meet your goals and effectively deliver the content.

  • Yes, I can help load learning programs onto a Learning Management System (LMS). Whether you already have an LMS in place or need assistance setting one up, I can upload your eLearning content, organise it into modules or courses, and ensure everything is working smoothly for your learners. If needed, I can also guide you through using the LMS to manage the program.

  • I currently utilise the following authoring tools:

    Articulate 360 – A suite of tools for creating eLearning courses, including Storyline (for course design), Rise (for responsive design), and more.

    Adobe Captivate – A powerful authoring tool for creating interactive eLearning content, simulations, and responsive design.

    Google Classroom – A free platform that is ideal for schools and smaller teams, allowing for easy content sharing and class management.

  • The cost of creating a learning program from concept to deployment is determined on a case-by-case basis, as each program can vary significantly in scope, complexity, and content requirements. Factors such as the number of modules, interactivity, multimedia elements, and platform integration all influence the final cost.

    I’ll provide a detailed quote after assessing the specific needs and goals of your project to ensure it meets your requirements and budget.

  • Absolutely! Whether you want to refresh your design or add new functionality, I specialise in updating existing learning programs to enhance their effectiveness and keep them engaging.

    Currently Articulate 360, Adobe Captivate and Google Classroom software only.

GRAPHIC DESIGN

  • Yes, I can create logos and branding content! Whether you're starting a new business or refreshing your existing brand, I can design a logo that reflects your values and vision. Additionally, I can develop cohesive branding elements such as color schemes, typography, social media templates, and more to ensure your brand has a consistent and professional look across all platforms.

  • Proficiency in industry-standard design software for creating digital and print designs. Adobe Creative Suite (Photoshop, Illustrator, InDesign)

  • Absolutely! I have experience in web-specific design principles, including responsive design and an understanding of how designs function across different devices and platforms.

  • Yes, I have a strong understanding of layout and composition. I focus on organizing design elements in a balanced and aesthetically pleasing way to ensure clarity, readability, and visual flow. This includes using principles like alignment, proximity, hierarchy, and white space to guide the viewer's eye through the design in a natural way.

    Whether it's for print, web, or other media, I ensure that the layout enhances the user experience and communicates the intended message effectively.

  • Yes, I have skills in typography! I understand how to select, pair, and arrange fonts to create visually appealing and legible designs.

    I pay attention to details like font weight, size, line spacing, and kerning to ensure text is not only readable but also aligns with the overall design and brand identity. Typography plays a key role in setting the tone of a design, so I make sure the fonts I choose enhance the message and complement the visuals.

  • The cost of creating a logo and supporting branding materials is typically determined on a case-by-case basis.

    I can offer a more accurate quote after understanding the details of your project and the branding assets you need.